Read the full press release at Rutgers.edu
A nonprofit microlending organization and a new online phone application for commuters were considered to be the top two business ideas at the 9th annual Rutgers Business Plan Competition, hosted by Rutgers Business School’s Institute of Business, Engineering, Science, and Technology (BEST) . The competition qualifies student and alumni participants to submit their ideas for a new and innovative business to encourage the development of business plans that have the potential to become an engine of economic growth and job creation in New Jersey. This year’s prizes, totaling $35,000, were generously contributed by The New Jersey Sales Executive Foundation……
……Last year’s winning team, Bookswim, a book rental company based on the Netflix model, has since gained national attention and has been featured in prominent industry publications such as Entrepreneur Magazine’s quarterly Entrepreneur’s Startups and more.

